case studies

Learn more about how we've helped our small business clients with their marketing goals

From E-commerce to local services, we are happy to work with our clients to achieve their digital marketing goals.

Not sure what your goals are? We can help with that too!

Read our digital marketing case studies below to find out how we helped three of our clients make waves with their digital marketing.

Local Gift Basket Company

The company wanted to increase sales during the holiday season by improving the website’s SEO, increasing their reach on social media and driving repeat business through email marketing.

STRATEGY

We increased their spend in months leading up to the holidays by creating targeted ads on social media and Google. We then re-targeted potential customers with email campaigns and ads.
This led to an increase in traffic and a conversion rate increase with new customers.
Email marketing campaigns drove more return traffic and ultimately increased direct sales by 21%.

Results:

30%

increase in sales

227%

increase in Facebook sales

115%

increase in Instagram sales

46%

increase in returning customers

Local Essential oil company

The company was struggling to engage their customers through traditional advertising methods. After reviewing their strategy, we decided to focus on email marketing methods to focus on returning customers to drive more conversions.

STRATEGY

We used customer data to segment the email list based on interests, preferences and past purchases. This enabled us to help them create highly personalized and relevant content for their customers.
The company sent out regular email campaigns that provided valuable information about the benefits of each essential oil, new product launches and promotions.

Results:

36.4%

increase in open rates

1.16%

increase in CTR rates

165.5%

increase in conversion rates

118%

increase in revenue per person

Mortgage Broker Association

The association wanted to reach more of their target audience on social media using consistent and valuable content and engagement strategies.

STRATEGY

We developed a social media plan that focused on creating relevant and engaging content, increasing online visibility and attracting potential new members. We engaged with their social media platforms to create relationships and build trust for the association. Their social media platforms were also optimized to provide more contact opportunities and guide current and potential members to the URLs that mattered most to them.